Something we take great pride in is researching latest trends and we always want to make things easier on our audience when they visit out site to learn what we have to offer.
That said, I wasn’t happy with our previous website in the way it flowed. For the user it was a touch difficult to navigate and if you wanted to look at a separate page, you were brought to a new tab and then another one and so on. That was a pain and I wanted to change that.
Now, it’s time to launch our simple yet effective brand-new site that will make your life a lot easier as you. The way we designed it is so that you don’t leave the main landing page unless it’s to read out blog. Even that is now on the main age.
With the launch of our new site, we thought it was fitting to help you find traffic to your site. So, we’ll share our blog from this time 2 years ago.
“Why hasn’t anyone been to my website yet?”
That’s a great question, let’s get right down to it.
You must ask yourself, do people know you have a website?
You spent a lot of time creating a website or you spent a lot of money to have someone create it and now no one is visiting your page. Let’s look at why no one has seen it.
Is your business registered with Google?
No matter what business you have, if someone does a search for your type of service or product your site won’t come up on the first page in search results if you haven’t yet registered with Google Business.
Are you using SEO?
Now that you have your business registered with Google, you’re off to a good start. If your site isn’t using SEO then you’ll need to have that put to the top of your To Do List. For example, if I was looking for a craft brewery in Windsor, ON and typed that into a Google search, your site won’t come up on the first page of search results if you’re not.
Are you posting about your site or running ads on social?
It’s one thing to have someone do a search for your product and have your site come up in the results but that alone isn’t enough. You’re going to need to make sure people know who you are and by posting you will greatly increase your reach and attract people to your site. Just posting however, isn’t enough. You must post the right content and make sure people want to see what you have to offer.
What tools on social are you using to get people to visit your site?
There are so many tools but one of my favorite tools to use is a page on your site with multiple links on it. I have this on all my clients Instagram accounts as well as my own. You have an amazing post all set, and you want people to visit your site. You have a great image; your copy is perfect and now you tell people to go to the link in your bio. Perfect!
Wait, you still have a different link in your bio. One way to solve this is to setup a separate page on your own website that has multiple links on it in your bio. This way, you can have multiple links, so you never have to change it in your profile and people are directed to your website.
This used to be done by using a site called Linktree but with multiple influncers getting there Linktree site shut down by Instagram, it only makes sense to do this right from your own site to drive even more traffic.
Those are just a few small tips to help you get more traffic. Want to know more?