As I work on my content for this week, I have to laugh. I posted a quote yesterday and it’s funny how well it fits in with this week’s blog…best part, I didn’t plan it that way.
I plan out all of my content and when I do my quotes, that’s something that I batch out and have scheduled. This week just happened to work out perfectly.
Did you see the quote I posted? If you didn’t,, this was it. “Don’t create from scratch…build from what actually works.†Since this is a quote by Russell Brunson, it might make a little more sense now.
Something he and I have both talked about many times in the past, is using the term “Funnel Hacking†or simply just modeling what others are doing.
Don’t get me wrong, I am definitely not saying copy what others are doing, that’s just wrong but model what’s working and make it your own.
When I talk about “funnel hacking†that was something I did with my website as well and have talked about that in the past when I made my last major update to it. I decided to model what Russell Brunson did with his website and turn mine into a Funnel Hub as well. I saw that it was working for him, modeled it and it worked very well for me as well.
When it comes to your website, I want to ask you this one question, are you generating leads from it? Are you constantly growing your list and not only getting your dream 100 to ascend up your value ladder but are you getting the right leads?
That’s why Funnels are so important and let’s be honest, far superior than a typical website.
So what Funnels and why are they better?
With a website, you typically have a handful of pages that are there to let your audience know who you are and what you do. The issue with a typical website though, with multiple pages, it’s easy for your audience to get lost and lose interest.
From your Homepage/Landing Page, to your About Page and then to a page about your products or services. Next thing you know, your audience isn’t on a page where you might have an offer and the chances of them leaving grows.
With a Funnel Hub however, you have everything all in one place and an area that links to your funnels. No matter what offer you have, it’s easy for them to see and get to.
This is key because the goal of your website is to get your audience into a funnel so you’re able to get them on your list to offer even more value.
It’s no secret that social media is just rented space and although it’s a great way to drive traffic to your Funnels or websites, having a list is a much better way to reach your audience and it’s traffic you own! Just take what’s happening with Tik Tok right now and how easily people are losing their accounts.
One of the easiest ways to grow your list is through a squeeze page. A squeeze page is a simple landing page that collects emails from your audience. To do this, you give your audience something in return like a lead magnet or a case study. Something of value so that they are willing to provide an email to you.
The way this will work is creating a LM that will solve a problem your target audience has, you will then have it accessible through the squeeze page. You can drive traffic with an organic post or a paid ad and your new audience will see your hook, hear your story and take you up on the free offer that is your LM.
You will just need a very simple landing page that has an opt in form that usually just collects their name and email. From there using a software like Active Campaign, they will get an email with a link to download the free LM. This is something that can be hosted in Google Drive and shared only to someone that gets the email.
The fastest way to grow your list is to use that LM with a number of different hooks or you can even use multiple hooks with multiple LM’s to build your list even faster depending on what problem you’re solving for your audience.
Are you ready to create a funnel for your business in order to start growing your list? What if I told you, I’ll give you a ClickFunnels account for free for 14 days and on top of that, I’ll build your first funnel for free as well?
All you have to do is drive traffic and start collecting leads for your business.
If you want ClickFunnels free for 14 days as well as your first funnel for free, click below!
